FanCode and Lex Sportel Vision collaborate to stream all the LIVE action from Hero I-League
National, January 13, 2020: FanCode, the multi-sport aggregator platform for every sports fan, has partnered with Lex Sportel Vision to LIVE stream the ongoing season of Hero I-League in India. The multi-year exclusive streaming partnership deal will enable fans across India to catch all the live action from India’s most loved football leagues.
The Hero I-League features some of the most iconic and loved Indian football clubs which historically have produced some of the finest footballing talents in the country. Iconic clubs such as Mohun Bagan & Quess East Bengal (Kolkata) along with Defending Champions Chennai City FC (Tamil Nadu), former champions Minerva Punjab FC (Now Punjab FC representing Punjab) and Aizawl FC (Mizoram), Real Kashmir FC (the only team from the valley state J&K) and debutants Trau FC (Manipur) bring an interesting mix to the league. The other clubs who compete in the tournament are Neroca FC (Manipur), Churchill Brothers FC Goa (Goa), Gokulam Kerala FC (Kerala) and Indian Arrows (AIFF Development Squad).
FanCode would be providing comprehensive coverage of the Hero I-League to sports fans, which besides the live-streaming of matches, would include real-time match clips and highlights, news and in-depth game analysis.
Delighted to announce the partnership, Yannick Colaco, Co-Founder of FanCode said, “FanCode is proud to partner with Lex Sportel Vision to bring all the Hero I-League action LIVE on digital to sports fans. This partnership is in sync with FanCode’s focus to provide comprehensive sports access to underserved sports fans in India. Hero I-League is a breeding ground for young football talent in India. Today, besides, historic clubs such as Mohun Bagan and East Bengal the league features a lot of football clubs that have some great stories. With this partnership, we are sure to see an increase in the reach and popularity of the league by multiple-fold.”
Speaking on the development, Mr. RC Venkateish, MD, Lex Sportel Vision commented, “Our partnership with FanCode will help the league reach a newer audience. The league does not only produce some amazing quality of football but is home to some of the most passionate Indian
football fans too, and we are delighted to serve them through the exclusive partnership with FanCode.”
Prasana Krishnan, Co-Founder of FanCode said, “The Hero I-League is witnessing growing fandom year on year. With easy access, be it through broadcast, streaming, social media or even fantasy sports, thanks to the internet and smartphones, fans have opportunities like never before to deeply connect and engage with the sports and leagues they love. Hero I-League sees participation from almost all parts of the country by a total of 11 teams and connects emotionally with the fans. Through the live streaming of the exciting matches on FanCode we aim to reach out to as many football fans as possible in the country, who do not like to miss out on any action.”
Upcoming fixtures:
- Punjab FC vs Mohun Bagan – Tuesday, January 14, 2020 – 2 pm
- NEROCA FC vs Real Kashmir FC – Tuesday, January 14, 2020 – 2 pm
- Quess East Bengal vs Gokulam Kerala FC – Wednesday, January 15, 2020 – 5 pm
- MOHUN BAGAN vs QUESS EAST BENGAL – Sunday, January 19, 2020 – 5 pm
- Churchill Brothers FC Goa vs Tiddim Road Athletic Union (TRAU) – Sunday, January 19, 2020 – 7.15 pm
Apart from the FanCode App (iOS | Android), the matches will also be live-streamed on the FanCode’s website – www.fancode.com.
About FanCode:
FanCode is a multi-sport aggregator platform for every sports fan, focusing on long-tail sports content and contextual commerce. Founded by sports industry veterans Yannick Colaco and Prasana Krishnan in March 2019, FanCode offers a personalised, curated sports experience across live streaming, news, live match scores, in-depth game analysis and fantasy sports statistics & tips.
A fragmented market exists wherein fans seeking multi-sports content and commerce have to access different single-sport platforms. FanCode aims to cater to the underserved avid sports fans by partnering with long-tail sports leagues across cricket, football, kabaddi, basketball, hockey, volleyball etc.
FanCode has partnered with the Bangladesh Premier League, Mzansi Super League, T20 Vitality Blast, Jupiler Pro League, Eredivisie, European Cricket League, Super50 Cup, FIBA Basketball World Cup, FIVB Volleyball World Cup, International Champions Cup, the NBA and seven IPL teams. FanCode also collaborates with leading mainstream sports broadcasters and OTT platforms to supplement their core audience reach, helping them monetise their long-tail sports content and broad-base their overall sports coverage.
From the house of Sporta Technologies (the parent company of Dream11), FanCode has already amassed over 1 crore+ app installs and won the “Best Sports Startup” award at FICCI India Sports Awards 2019.
Get the FanCode App: iOS | Android
Log onto www.fancode.com
Media contacts
PRASANNA RATANJANKAR: 9819658616 | PRatanjankar@webershandwick.com
ABHAY BHOW: 9892751311 | ABhow@webershandwick.com